4. Funding

Finding and managing finance are a vital part of any organisation.

In order to maintain effectiveness, a rugby organisation should have good knowledge and experience in the following areas:

  • Commercial and marketing: sponsorship, business development, marketing, commercial communication
  • Finance: the execution of payments and receivables, management of cash in bank, planning and budget management, treasury and accounting, cash flow, handling of subsidies and financial assistance, financial auditing.

Sources of income

Income for rugby organisations may come from a number of different areas. The following table gives some potential examples of income streams which a rugby organisation may have:

Donations

A contribution, usually monetary, that is given for the benefit of the organisation. Potentially for a specific purpose.

Participation or product fee

Money paid to the organisation to participate (e.g. in a tournament), for a specific product (e.g. purchase of a jersey), match fees by players, or annual club subscriptions.

 

Membership fee

Money paid by members and associates of the organisation which contribute to the ongoing costs of running the organisation. Usually received on an annual or monthly basis.

 

Sponsorship

Financial support received from external commercials organisations usually in exchange for promotional return. An example of this could be a local company paying to have their logo on the team’s shirts.

 

Collaboration

Where an external organisation may provide a service or product in exchange for benefit (e.g. provision of water at tournament in return for advertising and profile).

 

Expenditure

Expenditure may be many and varied. The following table gives some potential examples of expenses which a rugby organisation may have:

Staff costs

Salaries, payment, remuneration

Travel

Transport, accommodation and subsistence

Staff training

Courses or workshop to upskill staff, volunteers or participants in the game

Materials

Stationery

Equipment

Purchase or rent of equipment

Facilities

Pitch / clubhouse rental

Promotion

Publicity costs